Media Buyer

Company: Job Vital Jobs Fisher Investments
Location: Haltom City
Posted on: June 18, 2022

Job Description:

Media Buyer-Fisher Investments As a Media Buyer at Fisher Investments, you will help develop our ongoing digital marketing strategy that supports the US or International Private Client Group. Reporting to the Digital Media Manager, you will implement lead generation campaigns across social, display, native and video media platforms globally. You will be an expert in digital strategies while optimizing campaigns across several platforms.The Day-to-Day:Manage and optimize digital media campaigns including Social Media, Paid Search, Display, Native and VideoIdentify target audiences using 1st party and 3rd party tacticsAnalyze campaign data, identify trends and act on opportunities to increase performance while ensuring positive return on ad spend and other indicatorsCommunicate campaign performance to leadership and important partnersWork with our in-house creative agency to develop advertisements and messagingResearch and continually learn about industry trends and identify new test opportunitiesIdentify creative solutions to meet our client acquisition needs and increase scale to meet business demandsWork with partners to maximize the value of the programsQualifications:1 years digital marketing experience, preferably as a digital media buyer/planner, campaign analyst or account manager (other online advertising background a plus)Experience working in digital ad platforms such as Facebook Ads Manager, Google Ads, LinkedIn Campaign Manger or other programmatic media platformsExperience in Excel, including

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